Stan Yordy Resume - Experience (Heinemann-Raintree)

$35 million industry leading nonfiction publisher based in Chicago, IL and Oxford, England. Former sister company of Rigby Education that produces nonfiction books & support resources for PreK-Secondary students, teachers and librarians.

Responsibilities:

Manage all aspects of company’s Internet presence, including multiple web sites, email marketing, and online surveys.
Work with corporate IT regarding web hosting issues and corporate Customer Service for e-commerce.
Update web pages, features, and promotions in consultation with the Marketing Manager.
Create web content and applications based on internal and external customer need.
Develop necessary code, scripts, programming, databases, templates and styles for special projects.
Test sites in a variety of environments to achieve browser/platform-independent results due to larger Mac user client base.
Create, maintain, optimize and update databases (SQL Server, Access) used for web sites and marketing projects.
Serve as unofficial Database Administrator (FileMaker Pro) for all product information until that position is created.

Accomplishments:

Beacon Award Finalist for Web Site/Marketing in 2005.
Top 10 web site for Purchasing Supplemental Materials, according to 2008-2009 QED School Market Trends Report.
Double online orders from 2004 to 2005, in both number of orders and total sales ($300K).
Migrate four company web sites from various hosting facilities and systems to one common platform and hosting environment.
Completely redesign and redevelop three existing web sites to improve functionality, features and e-commerce.
Design small web site to provide online ordering in conjunction with national food chain promotion.
Direct the Product Database Audit/Upgrade project to facilitate export of product to the web and improve internal reporting.

[ Responsibilities ] [ Accomplishments ]